Keith Moore of Jacksonville has been named executive director of marketing and public relations at Arkansas State University-Beebe.
Moore will be responsible for the planning, development and implementation of the university’s marketing, communications and public relations.
Moore holds the rank of lieutenant colonel in the Arkansas Air National Guard and has served as a senior public affairs officer for the adjutant general at the Joint Force Headquarters for the past 11 years.
His Guard duties have included the implementation of strategic communications, management of crisis communication and maintaining brand awareness.
He previously served as the marketing and administrative support services coordinator for BKD, a Little Rock public accounting firm.
Moore received a bachelor’s degree in news journalism from Arkansas State University and a master’s degree in media communications from Webster University.
He is also a certified FEMA public-affairs officer and is experienced in interagency coordination for crisis-event management.